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UEU » Undergraduate Theses » Public Relation Posted by [email protected] at 15/07/2014 11:35:09 • 1421 Views
PENDEKATAN MEDIA RELATIONS TAMAN SARI
ROYAL HERITAGE SPA DALAM MEMBANGUN HUBUNGAN DENGAN WARTAWANCreated by :
DINI HERRINA ( 2006-52-097 )
Subject: | MEDIA RELATIONS | Alt. Subject : | MEDIA RELATIONS | Keyword: | media relations wartawan |
Description:
Dalam penelitian ini, fokus penelitiannya adalah �Pendekatan Media Relations
Taman Sari Royal Heritage Spa dalam Membangun Hubungan dengan Wartawan�.
Penelitian ini menggunakan pendekatan kualitatif dengan metode studi kasus berfungsi
untuk menjawab fokus penelitian how dan why. Desain penelitian ini menggunakan Tipe
4 yaitu multi kasus dan multi unit analisis. Kasus disini yaitu pendekatan media relations
Taman Sari Royal Heritage Spa dalam kegiatan media relationsnya, dan unit analisisnya
non individu yaitu Markom dari perusahaan Taman Sari Royal Heritage Spa dan
wartawan yang berasal dari media Suara Pembaruan dan Majalah Else.
Date Create | : | 15/07/2014 | Type | : | Text | Format | : | PDF | Language | : | Indonesian | Identifier | : | UEU-Undergraduate-2006-52-097 | Collection ID | : | 2006-52-097 |
Source : Perpustakaan Esa Unggul
Relation Collection: Universitas Esa Unggul
Coverage : Sivitas Akademika Universitas Esa Unggul
Rights : copyright @2014 by UEU Library
Publication URL : https://digilib.esaunggul.ac.id/pendekatan-media-relations-taman-sariroyal-heritage-spa-dalam-membangun-hubungan-dengan-wartawan-2822.html
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